What is a cookie?
A cookie is a small data file stored in your computer, tablet, or smartphone. A cookie is not a program that can contain harmful malware or virus. Almost every website uses cookie technology. The cookie is downloaded by your Internet browser the first time you visit a website. The next time you visit this website from the same device, the cookie and the information in it are either sent back to the originating website (first-party cookies) or to another website to which it belongs (third-party cookies). By that, the website can detect that is has already been opened using this browser, and in some cases, it will then vary the content it shows.
We constantly aim to improve the customer experience on our website by giving visitors more personalised and targeted promotions and offers. To do this, we use Google Tag Manager (GTM).
GTM is a little piece of code that helps us follow user behaviour across our websites and then pushes this data to our Google Analytics account. There all the data is perfectly organised and ready to evaluate and implement potential improvements of the website and marketing campaigns.
How long are cookies stored?
The length of time a cookie is stored on your devices and browsers varies. The lifetime is calculated according to your last visit to the website. When a cookie expires, it is automatically deleted.
How to block or delete cookies
You may at any time block all or just third-party cookies completely by changing the browser settings on your computer, tablet or smartphone. The location of these settings will depend on the browser you use. However, you should be aware that if you block all or just third-party cookies, there may be functions and services that you will be unable to use on the website (because these depend on cookies). You can opt-out of cookies from Google Analytics here.
How can you delete cookies?
It is easy to delete cookies that you have previously accepted. It depends on which browser (Chrome, Firefox, Safari, etc.) and device (smartphone, tablet, PC, Mac) you are using. You can typically find this information under settings – Security and Privacy – but this may vary from one browser to another. Specify which device/browser you are using (click the appropriate link):
You can change your consent by either deleting cookies from your browser or by changing your original choice. Remember: If you use more than one browser, you must delete cookies in all of them.
Do you have any questions?
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